3 Reasons Why YOU NEED to use Social Media as an Entrepreneur

As an aspiring entrepreneur, you are looking to get every ounce of competitive advantage to make sure your idea pans out. You have searched far and wide for Business Guru advice on how to grow your brand exponentially overnight and have repeatedly come to a frustrating dead end after frustrating dead end.

Like yourself, I too have sought this overnight success and have come to realize that there are certain things that create success and Social Media Marketing is a huge benefactor!

Here are 5 reasons why YOU NEED to be using Social Media to grow your entrepreneurial dreams!

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How to Stay Unstuck

Many can change but few can stay changed. Overcoming an addiction, making a career change, fighting through marriage issues, parenting stubborn children or fulfilling a God-given purpose all go through seasons of change. It seems like when you think you have something under control, you lose it. 

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4 Cardinal Sins of Social Media Marketing

Just because you have a Facebook page and an iPhone does not mean you are headed in the right direction. Many are driving right off the social media mountain and not even knowing it. You are committing the cardinal sins each and every day. 

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Engaging With Your Audience

Social Media Channels are intended to be used as networks. Their main purpose is to provide a space to converse, discuss topics, and share content. Your brand can’t forget these core elements of “networking” and it takes effort to ensure conversations or engagement opportunities aren’t left unattended.

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Researching Your Social Media Audience

Did you know that 79% of adults use Facebook? But are your customers consistently engaging with your brand on Facebook? Understanding your audience is necessary to understand things like who buys your products, what age group is the hardest to sell and what income level do most of your returning customers fall into? As for social media, it’s just as critical to know your audience. 

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